Seeing Red This Chinese New Year

My tip of the day or “how I’m going to rationalize buying a new red outfit or accessory”: this year Chinese New Year falls on February 8th which means it’s awfully close to Valentine’s Day. Which means I can most probably wear it for both occasions. It’s like I can’t afford not to buy something!

Granted, there is some conflict as the red you wear for the Chinese New Year is supposed to scare off evil spirits and bad fortune, whereas on Valentine’s Day you’re hoping to entice your significant other ( or others). An argument could be made that if you end up scaring your partner, perhaps that is going to lead to good luck in your future anyway.  So let’s look at what is the best red for your coloring, in the hopes that fortune shines on you.


These beautiful clothes are taken on my last visit to The Armani Silos Museum in Milan. Aren't they gorgeous?

Not all reds are created equal. For example I used to hate red until I learnt that I should go for warm reds and avoid reds with blue undertones. The tips below would should guide you to your perfect shade of scarlet no matter what:

  • For Pale Skin Tones: opt for blue undertones in the red

  • For Medium Skin: choose brownish-reds

  • For Olive Skin Tones: (if you’re light-olive, see “pale”):  look for yellow or orange-based reds

  • For Dark Skin:  lucky you – you can wear truly intense red-tones such as deep wine-reds or cranberry or brick reds.

Heidi Nazarudin In Red Dress

And remember - no matter what your skin tone, or whether or not you decide to
wear red for the either Chinese New Year or Valentine’s Day, I wish for you a a red-hot 2016!



  • Jenni Clarence says:

    Wow, you’re gorgeous Heidi!! Red suits you.. All those red dresses are simply stunning!

  • Misty Dew says:

    I, for once, didn’t wear red on Valentine’s Day because I also heard that if you wear red, it means you’re single and searching. Fortunately, I got hitched a few months back, so my social status changed. Now I am quite nostalgic of all the times I’ve worn red just to catch someone’s eye when I was in my younger years. And I didn’t know how to choose right shade of red at that time. Ahhh..

  • Helga says:

    My favorite color is red, my husband doesn’t know what to do with me when he sees me buying all shades of scarlet whenever we (actually I) go shopping. Deep red has always been my preferred choice, but I’m okay with the light undertones too. Thanks for sharing this guide, Heidi!

  • Georgina says:

    I’m kinda pale looking and not really particular with reds. I guess maybe because I’ve been using/choosing the wrong palette. Thanks for this guide!

  • Arianne says:

    Oh, you’re definitely stunning in red, Heidi! My favorite color!

  • Lorelei Chung says:

    I didn’t wear anything red last Valentine’s Day. I think red is so cliche, so I opted for white, But on Chinese New Year, me being of Chinese descent, wore deep red to go with my light complexion. But now that I’ve read this scarlet guide, I know how to complement my skin tone with shades of red next year!

  • Shauna says:

    I’ve got pale skin but I never tried blue undertones kind of red. This is new to me, thanks so much for all these tips.

  • MJ Walters says:

    Red has always been my favorite color and I think I’ve tried every available shade of red there is. Next time I’m gonna wear one though, I have this post to check out and guide me. Thanks so much for this!

  • Eva Coco says:

    Lucky me indeed.. I got dark skin, they refer to me as the Mocha girl because of it, and I’m glad I could wear any shades of red, which happens to be my favorite color too.

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